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Outdoor digital signage

Outdoor digital signage develop rapidly in commercial display

Outdoor digital signage develop rapidly

With the progress of social technology, outdoor advertising is gradually from the traditional static billboards rapidly to dynamic digital transformation. Outdoor digital signage spread information will not be affected by the weather and can bring good visual and auditory enjoyment, can be widely applied to outdoor advertising, outdoor public information release, outdoor media, touch interactive query in areas such as all-weather, greatly improve the picture administrative levels sense, can better details. As the outdoor digital signage usage scenarios from half outdoor to full outdoor gradually expanded, its challenges and more diversified.

The brightness of the outdoor digital signage industry standard is needed in the shining of the skylight environment 1500 CD/M2 (later referred to as “CD) can call it outdoor displays. Recently, a German professional digital signage consultants a set of evaluation for outdoor display. Through a set of CD from 450 to 3000 CD display contrast effects can be intuitive feel, only 1500 CD the brightness of the display effect under the condition of the sun. Means that only 1500 of the CD of display brightness can cause decay and loss of visual information, cannot have the effect of attract attention. However, Samsung OHD series outdoor display brightness can be as high as 3000 CD, full beyond industry standard double, even in the face of midday light can also ensure clear and bright display, make image “light”.
“Anti glare” as a screen technology, has been widely used in mobile phones, tablet and display, etc. In daily life. But for outdoor digital signage, if you don’t want to be a “public pier glass,” requires higher anti glare index. Especially when applied in traffic industry information display scenario, if the display is not clear or light refraction, etc., will cause great hidden trouble of road safety. Samsung outdoor digital signage through the use of unique technology, by enhancing image contrast and Samsung exclusive patented reflex eliminate membrane, can effectively enhance your visibility and reduce the screen of specular reflection. At the same time, Samsung outdoor digital signage is not only “anti glare,” also “polarized”. Through the application of the circular polarization technology, solve the traditional liquid crystal display in the human eye wear polarized sunglasses when viewed “show blind area” problem, more comprehensive protection to the road traffic safety.
Outdoor digital signage is an important terminal in urban informatization construction, wisdom is one of the important elements to build urban business card. The development of outdoor digital signage will provide the wisdom of the urban construction in China with strong boost.

 

Ceiling mount IP65 outdoor digital signage www.ddw.net

Indoor outdoor digital signage replaced the trend of Large format outdoor LED display

In order to control light pollution and outdoor LCD display screen installation approval more and more complicated, which means mounting locations more and less, for the supplier of LED display, breakthrough in outdoor applications is also increasingly difficult. When the outdoor application is not enough to maintain the growth of performance, LED display manufacturers will look to lock in the commercial market, and LED display technology to enhance the confidence has become.

With limited indoor space, while the traditional LED display has a close look at the strong sense of the disadvantage of the particle, and compared with the plasma products, it certainly will not become the preferred target customers. However, with the invention of the small pitch LED display, the disadvantage is made up. The perfect picture of the effect of the LED display screen has a challenge, DLP and other large format display of the desire of the product, while the interior business market has naturally become the focus of a lot of suppliers force.

However, LED display with small spacing technology costs are high, the threshold is higher, at this stage, whether it is from the production, or from the application level, are the exclusive province of large enterprises, in this case, low use cost, shipping a large quantity of LCD digital signage became the choice for most businesses.

Relying on the inherent advantages of LED display, compared with the traditional LCD advertising, LCD digital signage displays has many advantages in the outdoor environment. Such as LED advertising screen brightness can reach 5000cd/m2, outdoor environment, whether from the coverage or from the display, than LCD digital signage displays.

The survey found that over the past year, LED display in the outdoor application of commercial LCD display market share, although showing a growth trend, but the power is not the increase in the number of screens, but the original value of the screen. This also means that with the increase of the application of commercial LCD display market demand, the traditional business model is not able to promote the sustainable development of the industry, LED display industry if you want steady growth, walk the fine line, application of thinning and LED display vigorously into manufacturers for indoor applications the commercial market development and the outdoor digital signage is a new attempt for the changes.